Country Pub

The Dalesman



Welcome to The Dalesman, a country pub offering food and accommodation in Sedbergh, Cumbria. We helped The Dalesman by create a new brand, a up to date responsive and flexible website - that works for them and their customers and set up our loyalty programme to cater for VIP customers to encourage repeat visits.


Design & Development

The Dalesman had a dated and unresponsive website, that just didn't work for them, or the end-user. We created a modern yet classic responsive design for the site, with space to show the amazing pub itself, their food, refurbished accommodation and the stunning surrounding landscapes. Their website now does all that justice, and works as a tool incorporating table booking, reviews, blog, menus, news & local events and social media feeds.


  • Responsive
  • Online Table Booking
  • Online Reviews
  • Social Media Feed


Design, Distribution & Development

Having the Loyalty Package with us, The Dalesman can automatically send out emails to their VIP customers - this with special personalised and seasonal offers. These are encouraging the customers next visit to the pub and gives them a direct link to book their next visit. The emails are branded, actionable and relatable - giving the VIP customer their points statement, and a reason to come back to The Dalesman.



The Dalesman wished to update their brand, to reflect the feel and the history of the Lake District and the Yorkshire Dales. As always, we worked closely with the client to achieve just that - creating a package of logo, fonts, colours and images, that can be used across all media.